AI Insights · Timothy · April 2022
Top 5 Consumer Finance Apps on Android in the Middle East - Q1 2022
Explore the performance of the top 5 consumer finance apps on the Android platform in the Middle East during Q1 2022, featuring insights on downloads and active users.
The first quarter of 2022 saw notable activity across the top consumer finance applications in the Middle East on the Android platform. Here’s a detailed look at the performance of the leading apps in this category, based on data from Sensor Tower.
alrajhi bank started the quarter with around 46K weekly downloads, peaking at approximately 55K in the final week of February. The app maintained a robust user base with weekly active users fluctuating between 961K and 1.07M, reaching its highest in the week of March 21.
SNB AlAhli Mobile had a consistent download rate, starting at 26K weekly downloads and peaking at 29K in the last week of February. The app's weekly active users ranged from 515K to 586K, with a noticeable increase towards the end of the quarter.
Al Hilal Digital witnessed significant growth post its release in January. Downloads soared from 32 in the first week to over 43K by the third week of February. Active users followed a similar trend, starting from 13 and reaching nearly 40K by mid-March.
Alinma Bank saw steady weekly downloads ranging from approximately 8K to 11K throughout the quarter. Weekly active users showed a gradual increase, moving from 141K at the beginning of January to 159K by the end of March.
Tahweel Al Rajhi KSA experienced varied download numbers, starting at 12K and peaking at around 11K in the final week of March. Active users for the app ranged from 35K to 43K, with a notable peak at the beginning of January.
These insights provide a snapshot of the competitive landscape in the consumer finance sector in the Middle East. For more detailed analysis and insights, visit Sensor Tower.